Tuesday, December 14, 2010
Rolls-Royce sales soar globally
The “baby” Ghost now takes over three/quarters of Rolls-Royce sales. Customers are on average 10 years younger than that of Phantom consumers and 80% of customers are new to the company.
Sales have grown 360% in the U.S and 250% in Europe. Asia-Pacific sales have grown eight-fold, while UK sales soar by 50%. The Rolls-Royce line-up now consist of four models – Phantom, Phantom Drophead Coupé, Phantom Coupé and Ghost, but around 100 customers have bought all four cars.
In the pipeline, the Ghost range will expand to a long-wheelbase, drophead coupé and coupé.
Posted by art at 1:26 PM